Wednesday, December 9, 2009

Commoncraft type video gone wrong....

Commoncraft make really clear and direct educational videos. Repurposing such a training video towards an unintended target - like reconciliating customer expectations can be easily misconstrued as dumbing down.....

in reference to: http://www.theage.com.au/business/westpac-goes-bananas-on-rate-rise-20091208-khn0.html (view on Google Sidewiki)

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